Users will soon have a fresh option that allows them to lessen the volume of AI-created content appearing in their streams. This step comes as the service revealed that it now features over 1 billion AI-generated clips.
Trial and Implementation
This change is being tested over the next few weeks before a full-scale launch. This shift coincides with a rise in AI content, driven by recent video-generation tools.
AI Proliferation Online
Recent reports that nearly one in 10 of the most rapidly expanding channels on a competing service only show content made by AI. A significant portion of this output is classified as low-quality AI content, a label for substandard, bulk-generated content that is typically illogical or dreamlike.
Our research shows that a lot of users like content produced via AI tools, from AI artwork to informative clips, and we aim to give people the option to adjust the amount of that, according to their own preferences,” stated a platform representative.
Volume and Proportions
TikTok announced that there are now 1.3bn videos on its app identified as artificially created. In total, more than 100 mn media items are added to the platform every day, making AI content a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be in a position to limit or boost the volume of AI content they watch by opening the topic control option in the platform and selecting “AI-generated content”. Further subjects that are already be adjusted under the filter cover politics, clothing, aesthetics, and dance.
Platform Guidelines
Its guidelines require users to label “realistic” artificially created content, and it forbids harmful AI impersonations of well-known individuals or emergencies. Any realistic AI-generated clip that is unmarked can be removed under its terms of service.
In addition, the platform will from now on apply an AI-generated watermark to content made using its built-in AI features, or flagged by an cross-platform project for spotting artificial media. This action is designed to stop users from seeking to bypass the disclosure requirement.
AI Literacy Programs
TikTok is furthermore introducing a $2m AI literacy fund for professionals and groups to create learning resources about ethical AI use. This project will support educational bodies specializing in training programming and robotics.
Content Safety Approach
The video-sharing app has supported its safety measures, amid debate over intentions to make redundant numerous review team members in the United Kingdom. It is expected to cut 439 jobs in its user protection division in the UK capital, with worker representatives and internet security professionals expressing worry that humans are being replaced by automated systems.
A trust and safety lead clarified that human moderation would continue to be important, but AI can protect employees by filtering out the most distressing content prior to it gets reviewed by people. TikTok reported a 76% decrease in disturbing and violent content handled by content reviewers over the previous year due to intervention by its AI tools.
We believe it is crucial to balance people and machines to keep the platform safe,” she said. “We’ll have humans as integral to the approach, but we also think it’s extremely critical to reduce exposure to harmful content as swiftly, which is the area in which a lot of the machine support is really helping us process content quickly.”
